The Significance of Understanding Demographics for Business Strategy
Bradley Schurman, a demographic futurist, is the Founder and CEO of The Super Age – a research and advisory firm specializing in helping organizations understand the challenges and harness the opportunities of demographic change with a focus on population aging. Here are a few of the topics we’ll discuss in this episode:
His background and how he got into the study of demographics
Why understanding demographics is important for business strategy and how it helps organizations with the shifts that we’re going through right now.
How Bradley turned this knowledge into a consultancy
The effect of automation and its interrelation at a high level with the demographics that we have now.